Archive for television ratings

Big Brother cast member: Pres. Obama is a "Muslim monkey"


big brother racism

Yes, I admit it, I watch Big Brother and have since Season One. Sue me. Mr. Laffy and I have no idea why we started, considering we're not fans of reality [sic] shows... which is ironic, because Mr. Laffy writes/produces reality shows. (Before you ask how one writes an unscripted show: He writes host dialog and figures out how to whittle down over 300 hours of footage to create a storyline for a 41-minute show.) So anyway.

Last year Big Brother had, erm, issues. Racist issues. Nasty ones. Ugly ones. Involving two blonde women targeting their fellow African American, Asian, and gay house guests. It was not easy to watch, the viewer backlash was loud and clear, and they both got fired from their jobs. But one of them came in second and was rewarded for her on-air behavior with thousands of dollars, despite her vile conduct.

Clearly, CBS, squirming amid the uncomfortable howls of protest, has learned a thing or two and is making every attempt to improve the screening process of this season's contestants.

The Los Angeles Times:

Absent in the promotion of the new season however has been any mention of the elephant in the "Big Brother" living room — the racist and homophobic comments that clouded last season, but did bolster ratings.

Key words: Bolster ratings.

In TV land, ratings are everything. Without ratings, shows go to TV Heaven (or Hell, depending on the show), with some exceptions of course. But CBS knows better than to repeat this particular mistake, especially one that was so egregiously offensive. Right?

But already a similar controversy is heating up. Fan websites discovered this week homophobic and racially inflammatory comments on social media from new cast member Caleb Reynolds, an "adventure hunting guide" who lives in Hopkinsville, Ky. In commentary on his Instagram account, Reynolds referred to President Obama as a "Muslim monkey" and used an anti-gay slur.

CBS's response? No comment. No comment about whether Racist Caleb will be a house guest. No comment about whether they knew about his disgusting racist, bigoted "commentary." Only silence, per the L.A. Times.

I guess they're weighing whether boosting the number of more rubbernecking viewers and spiking media coverage trump prejudice and hatred. That should be an easy choice. If CBS has to mull this one, then Big Brother will be evicted from my house.

big brother eviction


"MSNBC's move to veer to the left" puts it ahead of CNN, "Meet the Press" has lost 25% of its audience


msnbc lean forward

The L.A. Times Calendar section has an article out today about Patricia Fili-Krushel, the new chairman of the NBCUniversal News Group, which includes NBC News, MSNBC and CNBC. The piece concentrated mostly on the "Today" show, but at the end, there was this:

Fox News dominates the cable news landscape, but MSNBC's move to veer to the left of the political spectrum has firmly entrenched it in second place ahead of CNN. The financial news channel CNBC remains very profitable despite increased competition from Bloomberg TV and Fox Business.

Still, there are other holes to be patched. "Rock Center," the prime-time news magazine that Williams anchors, is struggling. "Meet the Press," too, has fallen behind CBS' "Face the Nation" and has lost more than 25% of its audience since 2008. NBC insiders downplay the decline at "Meet the Press," arguing that the audiences for Sunday morning shows are so small that it has little bearing on the bottom line.

High on Fili-Krushel's to-do list is building NBC's digital presence, particularly mobile, as part of an effort to get younger viewers who typically steer clear of broadcast news. "I have 21- and 22-year-old kids," she said. "They do not watch linear TV."

Three noteworthy points:

1. MSNBC's "move to veer to the left" pushed it ahead of CNN. That's a big deal, especially in light of all that nonsense about this being a "center right" country, which has once again been thoroughly debunked. Are you listening, Comcast?  How about giving Ari Melber, Joy Ann Reid, Lizz Winstead, Stephanie Miller-- among others-- a shot at their own shows? Call me crazy, but I'm willing to bet they'd up the ratings even  more.

2. "Meet the Press" is losing its audience. Surprise! Gee, how could that be happening, especially with such a host who regularly avoids tough follow-up questions to Republicans, lets his guests get away with lying and/or refusing to answer questions directly, and hosts way more right-leaning guests than (moderate to conservative) Dems, and very few real liberals (scroll)?

3. Younger viewers "typically steer clear of broadcast news." That's a great point. How do we expect younger voters to make informed choices if they aren't aware of what's going on around them? I can vouch for this depressing phenomenon as I wrote back in 2009 in a post titled "Teen Idles" that I hope you'll read:

Tabloid infotainment has replaced serious news, as I’ve mentioned in post after TPC post. As a result, the osmotic nature of how teens learn about their own world has been reduced to sound bites from the most inane, splashy, celebrity-driven stories.

So many lessons to be learned here, so little time.


Fox "News" [sic] ratings at 12-year low



maddow o'reilly

Need a lift? Tired of all the political bickering? In the mood for a little upbeat news? Well, wait no more.


Fox News had its worst prime time TV ratings in twelve years, since back in 2001. HuffPo:

...Fox News had its worst prime time ratings in the coveted 25-54 demographic since August 2001, and its lowest total day ratings since June 2008.

There now, wasn't that fun?

but wait there's more

It gets better. Per Politico, The Rachel Maddow Show was the only non-Fox News program to enter the top 10:

And “The Rachel Maddow Show” topped CNN’s “Piers Morgan Tonight” this month, and also ranked number one among the 18-34 demo.



...and if Maddow were to continue creeping up the list, it would mean a real sea change. Overall, MSNBC... was the only cable news channel to grow its ratings from 2012.

Poor Fox. On 3, let me hear as insincere an "Awwww" as you can muster up. Ready? 

1... 2... 3!



TV ratings for second debate good news for President Obama


The Hollywood Reporter:

Early ratings for cable network coverage of Tuesday's presidential debate have numbers surging ahead of the first showdown between President Obama and Mitt Romney earlier this month.

More people watched an energetic, sharp-as-a-tack, prepared President Obama kick a testy Willard M. Romney in his lying binder.

More people watched as Romney's lies were exposed.

More people watched Romney's usual awkwardness and discomfort, especially after having to learn how to sit on a stool for the occasion.

More people watched an unpresidential, defensive, petulant Mitt Romney interrupt moderator Candy Crowley while showing similar disrespect for the President of the United States.

More people watched and realized that the more they watched, the less they believed the Romney sales pitch.

More people watched President Obama win. But “don’t gloat! VOTE!”


MSNBC tops CNN by largest advantages ever in key time periods for third quarter


MSNBC is once again doing well in Ratings Land. Only a few weeks ago, I posted MSNBC most-watched cable news network in M-F primetime last week. First time ever in 16 year history!

And now this:


MSNBC Tops CNN By Largest Advantages Ever in Primetime, Sales Prime, and Total Day

MSNBC Daytime Tops CNN for the First Time Ever

MSNBC Up Double- Digits In All Key Dayparts Year-Over-Year

MSNBC #1 Among A18-34 in Primetime

NEW YORK – October 2, 2012 - MSNBC had a strong third quarter of 2012, up double-digits year-over-year in all key time periods and topping CNN across the board, according to data from Nielsen Media Research.

MSNBC had the best quarterly delivery in M-F Primetime (8-11p.m.) among A25-54 since 1Q09 and the best total viewer delivery since 4Q08. For the quarter, M-F Primetime ranked #2 with a 58% advantage over CNN in A25-54 (338,000 vs. 214,000) and 70% with total viewers (1.16 million vs. 682,000) – the biggest advantages ever over CNN for a quarter. [...]

“Hardball with Chris Matthews” at 5 p.m. ranked #2 in all demos beating CNN by 54% in A25-54 (188,000 vs. 122,00). This was “Hardball’s” best quarterly delivery since 4Q08 with A25-54, and best quarterly delivery in the time period with total viewers ever. Compared to 3Q11, “Hardball” is up 15% in A25-54, 32%in total viewers, and 29% in A18-34.

· “PoliticsNation” with Al Sharpton at 6 p.m. had the program’s best A25-54 and total viewer quarterly delivery ever, the best A25-54 delivery in the hour since 4Q08, and the best total viewer delivery in the hour ever. “PoliticsNation” ranked #2 for the 4th straight quarter in A25-54, beating CNN by 55% (197,000 vs. 127,000). In total viewers, “PoliticsNation” ranked #2 for the 6th straight quarter, beating CNN by 74% (808,000 vs. 464,000). MSNBC was also #1 in A18-34. Compared to 3Q11, “PoliticsNation” was up 41% in A25-54, 35% in total viewers and 33% in A18-34, more growth in the hour than all other cable news programs combined.

· “Hardball with Chris Matthews” at 7 p.m. had the best quarterly delivery since 1Q09 and topped CNN by 77% among A25-54 (220,000 vs. 124,000), and had the best total viewer delivery since 4Q08, beating CNN by 100% (858,000 vs. 429,000) for the quarter.

·At 8 p.m., “The Ed Show” had the best A25-54 delivery ever, the best delivery in the hour since 2Q11. “The Ed Show” topped CNN’s “Anderson Cooper 360” by 60% in A25-54 (250,000 vs. 156,000) and by 86% in total viewers (988,000 vs. 530,000). Compared to 3Q11, “The Ed Show” is up 25% in A25-54, 18% in total viewers and 17% in A18-34, posting the only cable news growth in the hour.

· The Rachel Maddow Show at 9 p.m. beat CNN’s “Piers Morgan Tonight” by 134% among A25-54 (356,000 vs. 152,000) and by 115% in total viewers (1.18 million vs. 546,000). Maddow ranked #1 with A18-34 for the 3rd consecutive quarter. This was the best A25-54 and total viewer delivery since 1Q09. Compared to 3Q11, “The Rachel Maddow Show” is up 30% in A25-54 (posting the only cable news growth in the hour) , up 27% in total viewers and 25% in A18-34, more growth in the hour than all other cable news outlets combined.

· At 10 p.m., “The Last Word with Lawrence O’Donnell” had the best A25-54 and total viewer quarterly delivery ever, the best A25-54 delivery in the hour since 4Q08 and the best total viewer delivery in the hour ever. “The Last Word” ranked #2, beating CNN in total viewers by 124% (1,108,000 vs. 495,000) and 96% with A25-54 (327,000 vs. 167,000). “The Last Word” also ranked #1 for the quarter among A18-34. Compared to 3Q11, “The Last Word” is up 37% in A25-54 (the only cable news growth in the hour), 38% in total viewers and 37% in A18-34, more growth in the hour than all other cable news outlets combined.

· MSNBC is #1 in delivering African American total viewers among cable news channels for the 11th straight quarter in Monday – Sunday Primetime. [...]

· “Melissa Harris-Perry” on Saturdays (10a-12p) had the best quarterly delivery with A25-54 and total viewers to date. “MHP” was up 17% in A25-54, and up 24% with total viewers from 3Q11, posting the only cable news growth in the time period.

· On Sundays, Up with Chris Hayes” from 8 a.m.-10 a.m had the best quarterly delivery in A25-54 and total viewers to date. “Up” was #2 beating CNN by 60% in A25-54 (165,000 vs. 103,000) and 15% in total viewers (411,000 vs. 358,000). “Up” ranked #1 in A18-34. Compared to Q311, “Up” grew 11% in A25-54 and 22% in total viewers, the only cable news program growth in the hour.

“Melissa Harris-Perry” from 10a-noon had the best A25-54 quarterly delivery to date. “Melissa Harris-Perry” ranked #1 among A18-34 and beat CNN by 16% in A25-54 (126,000 vs. 109,000).

More details at the link. Posted with permission.


MSNBC's Rachel Maddow, Lawrence O'Donnell beat Fox News [sic] shows in 25-54 demo two nights in a row


On September 10th, I posted MSNBC most-watched cable news network in M-F primetime last week. First time ever in 16 year history! That was a lovely day and a swell post, wasn't it?

Now HuffPo has more good news for MSNBC and more bad news for ClusterFox, at least for now:

[S]omething unexpected has happened over the last two days: MSNBC has beaten Fox News in the all-important A25-54 category two nights in a row. [...]

[O]n both Monday and Tuesday -- with neither a huge news event nor a huge booking -- MSNBC beat Fox News. Rachel Maddow's ratings in the demo on Tuesday were better than Bill O'Reilly's and Sean Hannity's. Lawrence O'Donnell's were better than Greta van Susteren's. Overall, MSNBC beat Fox News 575,000 to 526,000.

Did I mention that Rachel Maddow rocks? And Lawrence's numbers were clearly nothing to sneeze at either.

It's not like Fox's ratings are worrisome, but if this were to continue it would be, to quote a certain Veep we all know, a big F'ing deal.


MSNBC most-watched cable news network in M-F primetime last week. First time ever in 16 year history!


I couldn't be happier about this. Not only is this great news for MSNBC prime time hosts Rachel Maddow, Ed Schultz, and Lawrence O'Donnell, it's also bad news for Fox and Republicans in general:


MSNBC Ranks #1 Among Total Viewers in Primetime for the Week

NEW YORK – September 10, 2012 – MSNBC was the most-watched cable news network in Monday – Friday primetime (8 – 11 p.m.) for the week of September 3, beating both CNN and FOX News Channel.

For the week, MSNBC averaged 2.53 million total viewers in M-F primetime. FNC and CNN tied with 2.35 million for the week.

This is the first time in MSNBC’s 16 year history that weekday primetime ranked #1 in total viewers for a full week. The week of Sept. 3 was also the network’s second best-ever weekly primetime performance – best was week of Nov. 3, 2008 (presidential election) with 2.73 million total viewers.

H/t: @LaurenSko